Feather & Peck: “A game-changer when you don't need a separate credit application”

What are the main challenges you’ve had with growing your business?

Like many businesses, we’ve faced several challenges while growing feather&PECK. One of the biggest has been securing lines of credit and financing from traditional institutions, especially for major purchases like a shipping container of egg cartons. 

Then, of course, COVID-19 hit. The hospitality industry took a huge blow, which naturally affected us as well. 

Additionally, managing cash-flow has been an ongoing issue, especially during those uncertain times. 

Why did you first start using Ordermentum?

We decided to start using Ordermentum because managing orders from our café and restaurant customers was becoming increasingly difficult.

Another key reason was that we wanted to make it easier for restaurants to manage payment on delivery. By having venues use Ordermentum and pay on delivery, we could reduce the risk of unpaid debts. 

Since we started using the platform, we’ve seen much better cash flow. In fact, we’ve had three of our  café customers unfortunately close down, but we didn’t have any debts outstanding from them. That’s been a huge relief.

How does using Ordermentum make it easier for you to run an egg wholesale business?

Ordermentum has made running our business much simpler. Onboarding customers is extremely easy. It’s a game-changer when you don't need a separate credit application—everything can be handled directly through the platform. 

Pricing transparency is a win for us and our customers. We can offer deals and discounts through our digital catalogue, and we’ve drastically reduced the time we spend chasing outstanding invoices. This has saved us a lot of time and stress, allowing us to focus on other parts of the business.

How has Ordermentum made it easier to onboard new customers?

It’s incredibly easy to get new customers onboard. All we need to do is send them a sign-up link, and from there, they can enter their own information and payment details. 

With just one click, they’re on the platform. It’s been a seamless process, and we couldn’t ask for anything better when it comes to onboarding.

What’s your favourite Ordermentum feature?

Our favourite feature is the ability to order on behalf of our customers. This feature centralises everything beautifully, making it so easy to update and manage orders. 

When egg quantities or certain sizes are limited, for example, we can quickly adjust orders, send a confirmation, and keep our customers informed. 

Were there any features you didn’t expect?

Yes, we’ve found that using the Properties feature life-changing. It’s made organising our delivery runs so much easier and has reduced the number of errors we see. 

With this feature, we get accurate tally lists and delivery manifests, which has improved our operations significantly.

How does Ordermentum compare to other platforms or solutions?

Ordermentum is very customer-oriented, and it’s easy to see why our customers prefer it. The platform makes it incredibly simple to check what a customer has ordered, how long it’s been since their last order, and find their contact details quickly. 

What feedback do you get from your customers using Ordermentum?

Our customers adapt to Ordermentum very quickly, and once they’re on the platform, the learning curve is minimal. They’ve told us they love the transparency of seeing what they’ve ordered and knowing when they’ve paid.

What would you say to anyone considering using Ordermentum?

It’s a great system with a super easy-to-use interface—whether you’re using it on a phone or a browser. The integration with Xero is seamless, and it helps you stay customer-centric and efficient. And honestly, who doesn’t want that?

Ordermentum has grown supplier businesses all over the country and we want to help you. Book a FREE demo and let us answer all your questions